Rapid technological advancements, growing competition and increased customer expectations have made a marketer’s job tougher than ever before. Most modern business theorists see a continuum with pure service on one terminal point and pure commodity good on the other terminal point. 2 Most products fall between these two extremes. For example, a restaurant provides a physical good (the food ), but also provides services in the form of ambience, the setting and clearing of the table, etc. And although some utilities actually deliver physical goods — like water utilities which actually deliver water — utilities are usually treated as services.
Telkom Solution has designed Digital Resources and Utility Solution, an ICT-based answer that facilitates the operations management in mining and constructions. This solution proves our commitment in supporting the Government’s program to increase the value of the country’s oil and gas industries.
Alternatively, businesses on WhatsApp may need to be contacted by a user first before they can respond with organic or sponsored messages. That’s how Facebook Messenger works, and it’s led to businesses buying tap-to-message” ads on Facebook’s News Feed to get people to initiate conversations so the business can follow up with sponsored messages. Not allowing cold-message ads meshes with WhatsApp writing that it plans to make it easier for people to communicate with the businesses they want to reach on WhatsApp”, emphasis mine.
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A bloated business can be as damaging as an understaffed one. Our “been there, done that” experience can help you get the right people … Read More..Read More →