WhatsApp is gearing up to finally monetize its messaging app by charging large enterprise businesses for tools to better communicate with customers. When you draft your Products and Services section, think of your reader as a person who knows little to nothing about your business. Be clear and to the point. Oracle Business Accelerator (OBA) is able to provide the right solutions for Bandung based jewelry maker Matahari Terbit’s unique business.
This data can also be incorporated in a variety of other workflows for analytical purposes, providing previously unavailable levels of insight into a company’s procurement processes. These insights can help uncover inefficiencies to drive cost and time savings such as automating monthly payments.
Adam Smith ‘s book The Wealth of Nations, published in Great Britain in 1776, distinguished between the outputs of what he termed “productive” and “unproductive” labor. The former, he stated, produced goods that could be stored after production and subsequently exchanged for money or other items of value. The latter, however useful or necessary, created services that perished at the time of production and therefore did not contribute to wealth. Building on this theme, French economist Jean-Baptiste Say argued that production and consumption were inseparable in services, coining the term “immaterial products” to describe them.
Alternatively, businesses on WhatsApp may need to be contacted by a user first before they can respond with organic or sponsored messages. That’s how Facebook Messenger works, and it’s led to businesses buying tap-to-messageâ€ ads on Facebook’s News Feed to get people to initiate conversations so the business can follow up with sponsored messages. Not allowing cold-message ads meshes with WhatsApp writing that it plans to make it easier for people to communicate with the businesses they want to reach on WhatsAppâ€, emphasis mine.
Now, let’s turn our focus to what’s … Read More..Read More →