Pinning for profit? Yes, it’s possible, and it’s something you should start doing for your business today! Research says Pinterest users are serious shoppers. In fact, they tend to spend $123.50 vs. Facebook’s $54.64. With a stat as intriguing as that, it’s pretty clear that establishing a strong presence on Pinterest could certainly be worth your time. Of course, not every business will do well on Pinterest… To find out if this site is right for yours, you can check out this post on choosing the social media platform that’s best for you.
Ready to learn more? These Pinterest tips will have you rocking your sales.
There’s a rumour that a ‘buy’ button will come to Pinterest later this year. That means users will be able to buy your products right from within the app on mobile devices. Still, until then, this popular social media site remains a great way to showcase what you have to offer and to entice shoppers to click-through to your online store to make a purchase.
- Use a Business Account Rather Than a Personal Account
If you’re already using a personal account, you can log out and go to the Pinterest Home Login Page and click ‘Convert Now’. As a business account, you have access to Pinterest Analytics and the opportunity to create Product Pins.
The first is important so you can see which pins are getting the most attention. The second is important because these highlight specific products with pricing and where to get it. Your pinners can even be alerted if you put the product on sale.
- Create Thematic Boards
Creating themed boards helps potential customers easily find what they’re looking for. If you sell jewellery, it makes sense to group your earrings together on one board and necklaces on another. If you … Read More..Read More →